15 years of working for Fortune 100 companies inspired entrepreneurship to become a way of life for Gayima Kanu. Strategic marketing coupled with ingenuity and authenticity has led to the growth of the lifestyle brand she co-founded, Amyang Fashun ™, as well as establishing I Am Gayima, A Marketing Hub. Kanu attributes collaboration as a key factor to some of her most successful initiatives to date, garnering attention from Good Morning America's Robin Roberts as well as Buzzfeed.com for some of her collaborative projects in Fashion.

A dreamer and creative hailing…

…from the Midwest with parents from Sierra Leone, West Africa, Kanu arrives at the writing-table with her entrepreneurial experiences in one hand and her West African culture in the other. Early reviews claim that this writing project should be the ‘prequel’ to every self-help book for Entrepreneurs. Flourish or Die: A Memoir Highlighting the Indispensable Role Mental Fortitude Plays in the Lives of Entrepreneurs is anchored by Kanu’s conversational style of writing as she defines the 5 Phases of Entrepreneurship while living and working in Brooklyn, New York. Each section underscores the importance of prioritizing mental health in a way that is relatable to every type of Entrepreneur. This self-help book stands out from the pack as it showcases vulnerability and confidence juxtaposed, a complexity that defines today’s Entrepreneurs.

My journey is unique and still unfolding, but over time I have gained a deeper understanding of how important it is for me to share knowledge and experiences; be a beacon of encouragement. I don’t feel qualified to do so because I am a celebrity or influencer that you follow. I am qualified to do so because I am an authentic, honest person living my purpose.

-Gayima Kanu

With clientele in the public eye, this memoir takes you through highlights where Ms. Kanu learns from culture juggernauts like D. Prosper, as well as personal moments of spiritual enlightenment, notably while touring through eight African countries with some of today’s travel influencers. Her recounts and recommendations go beyond the stories, as she offers The Self-Reflective Notes Guide, a tool created to stimulate journaling and personal reflection within a 30-day period. Her intention is to inspire readers to create a personal recipe of habits that will strengthen their mental fortitude and ultimately promote good mental health throughout their journey of entrepreneurship.